PROJECT HIGHLIGHTS

Rebranding

Zinus was undergoing a rebranding. As part of the rebrand they needed to understand how their new content was going to play in the market.

Market Position

Having their rebrand in hand we enabled them to forecast their new market position based on the upcoming changes to their brand.

Content Analysis

Using Big Data showed them how their new position would play in the media and support their strategic vision

Content Strategy

The content strategy we devised is still in use to this day. It enabled them to embark on a consistent path of content creation that strengthens their position in the marketplace

SKILLS & TECHNOLOGIES

Zinus hired us for content strategy, content training, Big Data analysis, content creation

Content Strategy
Content Training
Big Data analysis
Content Creation
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Days of Work
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Specialists
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Campaigns
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Satisfied Clients